The Cowtown C.A.L.F. Program




The C.A.L.F. Program

(Children’s Activities for Life and Fitness)

As part of The Cowtown Marathon’s mission to promote a lifelong love of fitness, The C.A.L.F. Program was created in 2009 to help tens of thousands of area children lace up and cross countless finish lines. Our staff and volunteers visit approximately 400 schools across North Texas annually, training students in proper running technique and educating them about resting heart rate, the importance of hydration, proper nutrition and living an active lifestyle.

But there’s so much more…

Through our school grant program, we identify low-income children and fit them properly with a new pair of running shoes, as well as provide grants to make entry fees more affordable. We then give those children tips and training to make running a 5K race a reality.

In 2017 alone, we awarded over 5,000 financial grants and 5,000 pairs of running shoes.

Our Kids 5K Presented by Academy Sports was named “The Top Kids’ Running Event in The Nation” in 2011 by Running USA.

By running any Cowtown race, YOU make all of this possible. Thank you.



Our Charity Partners:

C.A.L.F. Program Documents

Grant Application


If you have any questions, please email [email protected]

Cowtown Challenge for Commitment


The Cowtown Challenge for Commitment is a scholarship program for students (9th through 12th grade) in Fort Worth ISD. You must log a MINIMUM of 24 volunteer hours with The Cowtown, as well as, participate in one of The Cowtown races throughout the year. If you start your freshman year and follow the guidelines each year, you could receive $4,000 at the end of your senior year. For more information, please contact us at [email protected]







Cowtown’s Commitment to Sustainability

The Cowtown Marathon is committed to research and implementation of policies and procedures to be a more sustainable event. We are a fully certified responsible event by the Council for Responsible Sport, which is an independent organization providing guidelines and best practices for events in Planning, Procurement, Resource Management, Accessibility and Community Legacy.

In 2020, our focus and initiatives include:

-Prevent the creation of waste in the first place, then divert recyclable and organic waste materials from being sent to the landfill. Please help us out by sorting waste into the proper bins on race day! If you are not sure look for signage on our trash receptacles for help!

-Identify and reduce barriers to participation so that everyone who wants to be a part of the Cowtown can be

-Help build community and healthy lifestyles for our local youth with the C.A.L.F program (Children’s Activities for Life & Fitness) — learn more here (

-Inform participants about sustainable transit options for race weekend including free hotel shuttles, bike valet, and information on the new TEXRail public transit

-Inform participants on various sustainability options in Fort Worth through partnerships with Keep Fort Worth Beautiful, City of Fort Worth, and Cowboy Compost

Here Are Some Ways to Help Us


  • Bike Valet: The Cowtown offers a bike valet for anyone that wants to travel to the race on two wheels. Drop off your bike while our volunteers keep an eye on it. The bike valet will be located with the United Healthcare Gear Check areas. On Saturday it will be inside the Amon G. Carter Exhibit Hall in the Northwest corner. On Sunday it will be off Burnett-Tandy Drive, inside of the Cattle 1 barn.
Saturday Map                 Sunday Map

Shoes and E-Waste RECYCLING

  • Do you have old running shoes, phones, or tablets laying around your house? Bring them to the Cowtown Expo for recycling.

Public Transit

  • TEXRail
  • The Dash
      • The Cowtown is partnering with Trinity Metro to make transportation to our expo easier.  The Dash runs from the Trinity Metro Central Train station to the Cultural District which includes the Will Rogers Memorial Center.  For more information on riding The Dash see


  • We need your help with our Zero Waste/Waste Diversion initiatives. All of our garbage areas will have an can to dispose of compostable, recyclable, and trash items. Be mindful when you are throwing away items of where to properly put them. Thanks to the City of Fort Worth, Cowboy Compost and Republic Waste for their help with these initiatives.

Sustainability Partners


C.A.L.F. Camp


The Cowtown C.A.L.F Running Camp

Help keep your child active this summer with a summer running camp hosted by The Cowtown! We will cover a variety of running topics, have fun running activities, provide healthy snacks, and host a fun run at the end of the week. Camp is Monday through Friday, from 9 a.m. to 12 p.m. Each participant will receive a camp shirt, pedometer, daily snack, and a swag bag on the closing day!

For more info, please email – [email protected]

Join the Fun!


Advocates of Inclusivity


The Cowtown Marathon supports the call for racial justice and social equity. We recognize that implicit and institutional racism obstructs the ability of those affected to enjoy full, active, and healthy lives. Therefore, we commit to listening, learning, and continuing to produce events that offer equitable opportunities to improve health for everyone.

Running has the unique ability to unite individuals regardless of career, age, culture, religion, political view, educational attainment, or level of ability. We manifest this each year as we gather 24,000 of our closest friends, 8,000 of them children, from around the world to run our two-day, seven-distance Cowtown Marathon. Running heals – it can improve both physical and mental health.1-2 Running can be a passion, a hobby you have in common with another human being, and it can build new relationships or keep old ones intact.3 Running is a life-long activity that can build self-esteem, confidence, and in turn respect for others.

The National Black Marathoners Association, a Texas-based non-profit, is an excellent resource for supporting running in the black community, learn more at You may also want to visit Black Girls Run! a group that invites women of all races together to combat health disparities.


1 Shaw KA, Gennat HC, O’Rourke P, Del Mar C. Exercise for overweight or obesity. Cochrane Database Syst Rev. 2006;(4). doi:10.1002/14651858.CD003817.pub3
2 Cooney GM, Dwan K, Greig CA, et al. Exercise for depression. Cochrane Database Syst Rev. 2013;(9). doi:10.1002/14651858.CD004366.pub6
3 Christine Luff, Benefits of Group Running. Verywell Fit. 2020;Feb

Our Sponsors