The 2020 Cowtown Health & Fitness Expo



Click here to register your booth


The Cowtown Health and Fitness Expo is a free, two-day, fun-filled event that is open to the public—including runners, spectators and volunteers. With numbers expected to reach nearly 10,000 on Friday and 60,000 on Saturday, The Cowtown Health and Fitness Expo is a great place for any business to showcase its products to a large audience.

Race participants must pick up their race packets and t-shirts at the Expo, increasing valuable foot traffic on both days. Speakers come on both Friday and Saturday to educate runners on healthy race-day and everyday habits, preventing and healing injuries, our marathon courses and much more.

Shoppers can find official Cowtown merchandise, race-day fuel, running shoes, jewelry, unique gifts, sunglasses and more. If you name it we’ve got it. We look forward to seeing you there!




Will Rogers Memorial Center, Amon G. Carter Jr. Exhibits Hall

3400 Burnett-Tandy Drive

Fort Worth, Texas 76107



Friday, February 28, 2020 (11:30AM – 7:00PM)

Saturday, February 29, 2020 (6:00AM – 5:00PM)


Expo Speakers
To be announced

Vendor List

To be announced.

Our Sponsors